Where Is Your Law Firm's Pipeline Leaking?
6 questions. 2 minutes. Find the exact stage where your firm is losing revenue — and get a specific action plan to fix it.
Why this matters
Most law firms don't have a lead problem. They have a leak problem. Revenue is leaving at one specific stage — and until you find it, every new marketing dollar you spend is going into a leaking bucket.
What you'll get for completing the survey
- Your pipeline leak type — identified instantly
- The stage where your firm is losing the most revenue right now
- A specific, no-fluff action plan for your leak type
- Your results emailed for reference
Q1
Where do you feel the most pain in your client pipeline right now?
Pick the one that fits best
Tap an option to continue
Takes 2 minutes. Your results appear instantly.
The Pipeline Problem
Most law firms don't have a marketing problem. They have a leak problem.
Revenue is leaving at one specific stage. Every marketing dollar you spend before finding and fixing that leak is going into a bucket with a hole in it.
Here's what we see constantly: a law firm invests in SEO, runs ads, gets referrals — and still doesn't grow. Not because the marketing is failing, but because the pipeline is leaking downstream. Leads come in and don't book. Consultations happen and don't convert. Clients are retained slowly, if at all.
The four pipeline leak types we've identified — Top of Funnel, Middle, Close, and Speed — represent the four places revenue leaves your practice. Each one has a different cause, a different cost, and a different fix. Most attorneys are guessing at which one they have. This assessment tells you.
Once you know where your leak is, the fix is usually simpler than you'd expect. Intake automation for speed leaks. Consultation structure for close leaks. Referral systems for top-of-funnel leaks. The right diagnosis changes everything.
Top of Funnel Leak
Not enough qualified leads. The fix is referral systems and local visibility — not more ad spend on a leaking funnel.
Middle of Funnel Leak
Leads aren't booking. This is almost always a response time or intake experience problem. Fix the speed, fix the script.
Close Leak
Consultations aren't converting. The most expensive leak — and the most improvable. Consult structure and post-consult follow-up are the levers.
Speed Leak
The process is fine — the timeline is killing you. Warm leads go cold. Automate the gaps and move faster than your competitors.
Track your funnel
You can't fix what you don't measure. Knowing your lead-to-book rate and book-to-retain rate changes every decision you make about growth.
Fix the leak first
Adding more leads to a leaking pipeline just loses more money faster. Find your leak, plug it, then scale.